5W Public Relations Publishes Whitepaper on Virtual Events for PR

7/22/20

5W Public Relations, one of the largest independently-owned PR firms in the U.S., has released a new whitepaper surrounding their experience of delivering remarkable success on behalf of clients with virtual events. The whitepaper details real client examples, tips and tricks and best practices for all types of virtual events relating to public relations including desksides, consumer events, product launches, webinars, and virtual conferences.

5W's Corporate and Consumer teams have worked diligently to adjust and adapt to a solely online industry since in-person events and meetings were canceled for the foreseeable future. In doing so, the teams have internally created a go-to strategy for virtual events of varying sizes that result in hundreds of attendees, countless placements, and overall positive sentiments from attendees and clients alike.

"The coronavirus has made it difficult for business to continue as usual across the board, especially for the communications industry which is very personable," said 5W PR Founder & CEO, Ronn Torossian. "5W employees were quick to adapt to an online model of events, and have secured amazing results for their clients despite the unprecedented circumstances thrown their way. We're ready to share our results with the industry."

Virtual events supported by 5W include product previews for leading HDTV brand VIZIO, a brand launch for digital beauty app, VaultBeauty, and wine tastings on behalf of Big Cork Vineyard, in addition to countless webinars and desk sides for a handful of clients.

5W is currently offering virtual campaign support for all clients, in addition to a designated digital division which specializes in creating and executing digital marketing campaigns that build brand awareness, increase sales, and improve search rankings.

5WPR's Virtual Events for PR Whitepaper is now available as a free download at www.5wpr.com/research.

About 5W Public Relations

5W Public Relations is a full-service PR agency in NYC known for cutting-edge programs that engage with businesses, issues and ideas. With more than 175 professionals serving clients in B2C (Beauty, Fashion, Lifestyle, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofit), B2B (Corporate Communications and Reputation Management), Public Affairs, Crisis Communications and digital strategy, 5W brings leading businesses a resourceful, bold and results-driven approach to communication.

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