Newly-launched website to solidify company’s evolving brand following one-year anniversary of the landmark merger between VTS and Hightower
VTS, the commercial real estate industry’s leading leasing and asset management platform, today announced the launch of a new corporate website – VTS.com. This marks one of the final steps in the company’s brand refresh efforts following the merger between VTS and Hightower in 2016 – a move considered to be a major landmark in the CRE technology industry.
The website launch comes on the heels of the significant growth seen by VTS since the 2016 merger. The company’s customer base has grown to more than 28,000 users, up 87% since the merger. Square footage managed on the platform increased by 112% and now consists of more than 7B square feet of commercial office, retail and industrial space globally. Since the merger, 49,000 deals have been executed on VTS, with more than 325,000 currently active on the platform. The company has also expanded its international reach, with users in 28 countries.
As part of the merger, VTS and Hightower integrated each of their products’ strongest features into one platform. Now, with this brand refresh, VTS is finalizing the unification of the two companies and, through the new VTS.com, re-introducing itself to the market.
“Post-merger, we saw ourselves as a new company,” said Nick Romito, Co-Founder and CEO of VTS. “Our unified firm emerged as a leader in the commercial real estate technology movement and we felt this milestone presented an important opportunity for us to explore, as a team, who we are as a company and what we stand for. This sparked a brand refresh exercise and we’re now proud to introduce a new identity that we believe powerfully communicates our vision to revolutionize commercial real estate through innovation.”
“The leading commercial real estate landlords and brokers we work with are focused on driving digital change in order to increase their competitive edge and deliver market-leading services to tenants. VTS partners with these companies to facilitate such transformations and our new website enables us to provide more in-depth, actionable resources for firms looking for guidance and best practices on the hardest challenges they’re dealing with today.”
VTS was founded by commercial real estate professionals with a passion for tackling the industry’s biggest challenges. The platform enables users to centralize leasing, asset and tenant data on a single, collaborative platform. Through simplifying portfolio management, optimizing tenant relationships and enhancing team collaboration, VTS users ultimately drive portfolio performance and increase revenue.
About VTS
Founded with a mission to revolutionize commercial real estate through innovation, VTS is the industry’s leading leasing and asset management platform. By centralizing all of their critical data and workflows in one place, VTS empowers landlords and brokers to attract, convert and retain their most valuable asset – tenants. The VTS platform enables users to centralize leasing, asset and tenant data on a single, collaborative platform, simplify portfolio management, optimize tenant relationships and enhance team collaboration – ultimately driving portfolio performance and increasing revenue.
VTS is the driving force behind the industry's shift toward real-time data – the platform has over 7 billion square feet under management and a user base exceeding 28,000, boasting an impressive client roster that includes top names such as Boston Properties, LaSalle Investment Management, CBRE and JLL. Visit us at www.vts.com.
