Why Businesses Should Accept Credit Cards?

5/11/18

Businesses deal with a lot of buying and selling which makes it daunting to manage the cash. Back in the days when computers and accounting software were non-existent, businesses had to go for bookkeeping so that they could keep a track of all the cash that came in and went out.

But then came such software and credit cards also made their mark and the whole landscape for businesses changed.

Accepting credit card payments has become more of a necessity for businesses because it provides convenience to customers, reduce fraudulent activity, reduce the risks associated with bouncing checks and also help develop a relationship with clients.

If you are confused whether to accept credit card payments or not, here are a few reasons why you should:

Customers Prefer To Pay Via Credit Cards

Customer is the king. Someone made this statement centuries ago but it still holds true.

A business that doesn’t think about their customers won’t survive for long. A large part of people who like to buy products and services prefer doing it with their credit cards than with paper money.

There are more than 189 million Americans who own a credit card today and a large percentage of them use it regularly. This is because spending on credit card offers mileage points and rewards which attracts a lot of people, hence, purchasing with credit cards is on the rise.

This is enough reason for businesses to accept credit cards because if they don’t, they’d be losing on a lot of customers and see a drastic drop in the sales.

No Theft

Theft is inevitable when a business is dealing in paper money. Burglars can break into the shop and steal money. Other than this, employee theft is also common were employees steal some part of the cash, which at times even go unnoticed. While installing a camera is one way to safeguard against such theft, it is not always effective.

Accepting credit card payment on the other hand is a different story. The room for theft when accepting payments with credit cards is zero because no physical money is in play. When there is no cash there is nothing to steal, which makes the business safe and secure.

Impulse Buying

Several surveys revealed that customers who shop with credit cards end up buying more than they wanted to, compared to those who walked in with paper cash. One study shows that customers spend 12% to 18% more when they are shopping with credit cards because they feel like they can spend more money, and your business can use this as an advantage by getting more out of a customer.

Quick Confirmation

Accepting credit cards payment is way better than accepting checks. This is because checks can take days or even weeks to cash out and may even bounced, but there is no such case with credit cards.

Businesses get instant confirmation if a transaction went through or not.

Plastic Money Is The Future

Hotels, restaurants, shops, online websites and many more businesses are already enjoying the benefits of accepting credit cards payments, according to experts at lintechtt.com.

The rapid growth in credit card payment system is gradually replacing the paper money system. This indicates that the future is all about plastic money as it is much easier, safer and convenient. In fact, many countries are already working towards a paperless economy.

What If A Business Doesn’t Accept Credit Card Payments?

You run the risk of losing your customers who may also look at you as an unprofessional business that does not care about its customers.

Recent Deals

Interested in advertising your deals? Contact Edwin Warfield.