EQ Office and Design Firm INC Reshaping Common Spaces, Giving Tenants Ownership Over the Way They Work
EQ Office today announced that it has commenced an extensive reshaping of the tenant experience at 1740 Broadway, which will offer employees more optionality in how they work. The transformation of 1740 Broadway includes a redesign of the entrance and lobby and the creation of a private tenant club on the second floor of the 26-story Midtown office tower set to open in the spring of 2020. To help achieve its customer-focused vision, EQ Office is collaborating with INC, the design studio whose 1 Hotel Brooklyn Bridge and TWA Hotel are two of the most celebrated new additions to the New York City hospitality landscape.
The new entrance and lobby design will energize the entire arrival experience by dissolving the barrier between the restaurant and the lobby. This design change will allow for a seamless flow between the lobby and restaurant from critically acclaimed restaurateur and chef, John Fraser who created Michelin-starred NIX and The Loyal.
To further elevate the tenant experience, EQ Office is working with INC to design the Club, a 15,000-square-foot private gathering space on the second floor, ideal for individual work or collaborative discussions in a relaxed environment. The Club will feature a wellness center, food service from John Fraser’s restaurant, a lounge area, as well as conference rooms. All tenants will receive access to the Club at no additional cost.
“Our public spaces and common areas are extensions of the workplace,” said Simon Wasserberger, SVP, Portfolio Director, at EQ Office. “Following the completion of this redesign, our tenants will have a platform to foster their own cultures, and give their employees a variety of ways to work. In their own ways, both INC and John Fraser have created some of New York’s best places to gather. It’s time to bring that experience into the workplace.”
“Our homes are becoming more like workplaces and workplaces are becoming more like homes,” said Adam Rolston, Creative & Managing Director, Partner, at INC. “The new generation really wants to be comfortable at work because work is now spreading into almost every area of our lives. They want to have a sense of place and comfort and flexibility within the workplace, and that's being reflected in design today.”
1740 Broadway is located on Broadway between West 55th and West 56th Streets. Designed by Shreve, Lamb and Harmon, the same architects as the Empire State Building, the 603,470-square-foot tower was one of the first built after World War II, in the Art Moderne era.
To learn more about 1740 Broadway, please visit: www.1740broadway.com
About EQ Office
At EQ Office, we partner with business leaders to find, design and manage balanced workspaces with the intention of helping to inspire talent. What began as Equity Office Properties more than 40 years ago, EQ Office has evolved to reflect a new kind of emotional intelligence required for the rapidly shifting workplace. EQ focuses on the experience of its 40 million square feet - how space feels, activates and performs. We're proud to work hand-in-hand with more than 1,800 customers of all sizes, from Fortune 100 companies to emerging startups, to bring humanity back to the work place. Our diverse team of 200+ professionals is responsible for creating inspired office environments in major cities across the country including Chicago, New York, Los Angeles, San Francisco and Seattle. As a U.S. office portfolio company wholly owned by Blackstone's real estate funds, we have the resources to lead the changes happening in work space. Explore your space for greatness at www.eqoffice.com.
