Uh oh, Seamless. Not content with simply remaking the taxi industry, Uber Technologies, Inc. is taking on the food delivery world, too. As of yesterday, UberEATS is officially available in North Brooklyn.

The app and website allows users to order food from local restaurants through Uber. As it does with cars, there is no tipping, a $2.99 delivery fee is automatic and doesn’t change with quantity, and the interface is simple and familiar to Uber riders.

“UberEATS gives Brooklyn eaters and restaurant partners more options,” the company’s announcement states. “Restaurants can depend on UberEATS to expand their businesses and reach a new network of potential customers.”

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